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Suited Comms has gone from strength to strength in its first year of operation, securing an impressive client roster across the spectrum of professional services, working with property investors, Seven Capital, recruitment consultancy, Brook Street and a number of global legal brands.

The specialist public relations consultancy for professional services firms is headed up by seasoned communications experts Joanna Barnsley and James West who have worked in leading London and Midlands agencies for more than 15 years. During that time they have amassed an impressive bank of professional services experience with the likes of PwC, Eversheds Sutherland, Fortis Bank, MoneyCorp and the Royal Institution of Chartered Surveyors.

Commenting on their specialist approach, director Joanna Barnsley said: “The Midlands is home to a thriving professional services sector, which deserves a tailored approach when it comes to building brand profile.

“PR is particularly powerful for professional services organisations because they are so rich in content. There is a wealth of knowledge within these businesses, which can help them better engage with potential clients across traditional and social media. Having worked in the sector throughout our careers, we have the understanding, contacts and know-how to craft the campaigns and stories that will stand out.”

James West, director, added: “We’ve been immersed in this sector for more than 15 years and exclusively offer the day-to-day senior-level support clients are seeking. Professional services businesses pride themselves on offering specialist expertise and we believe they should receive the same from their communications consultants.

“These are particularly exciting times for professional services firms because everyone is looking to business experts to help them make sense of the post-Brexit playing field. We’re enjoying working with firms across the sector at a time when there is such a strong media appetite for expert comment and insight.”

The boutique Birmingham-based consultancy offers the full range of PR services, exclusively for professional services businesses, and is currently supporting clients in a range of different areas including national and international media strategy, thought-leadership projects and awards programmes.

That appears to be the main scoop The One Show secured from their exclusive interview with the prime minister and her husband of more than 35 years.

Whatever your political allegiance, this interview was a strange move by her communications team in a campaign that has styled Theresa May as the second incarnation of the Iron Lady. Getting cosy on the couch for a friendly chat with Matt and Alex was certainly at odds with the austere style of campaign photography, carefully choreographed to reinforce May’s grit.

Watching the interview made for uncomfortable viewing as Mrs May struggled to appear relaxed in this environment, while her carefully controlled responses made hard work for the lively presenting duo. Even when asked about her childhood, she seemed reluctant to deviate from the campaign mantra – “it was very stable”.

We can only assume the thinking behind The One Show booking was to cover all bases and show the softer side of Mrs May. If that was the aim, it didn’t really work.

But maybe that wasn’t the thinking behind this interview at all. Philip May was much more at ease on the sofa and came across as a thoroughly nice bloke who is firmly behind his wife. In a Conservative campaign that is hinged around Theresa May’s leadership, perhaps her team couldn’t resist using Philip as a more affable foil to his rather formidable wife…